On several occasions now I’m even seeing DMCA notices from sponsors we are actively promoting. Just got one the other day from Island Studs…
Mark, not sure if you noticed but they also sent a DMCA for your Island Studs page on Rocket Tube.
I’ve reached out to the owner of Island Studs with the only email address (help [at] islandstuds.com) I have but as of yet haven’t heard back… 
I’m sure this law isn’t working properly today. Any random people can send DMCA notifications. For example, to destroy the sites of competitors or pursuing other goals.
My last experience. I received a few DMCA notifications from Google. And these were absolutely false notifications compiled by Removeyourcontent LLC on behalf of SSC Group. On my site there is a contact form and if anyone really wants to delete content, send a message to me and not in Google, hosters or immediately in the heavenly office. I always react to the argued complaints.
I did not delete the content and immediately wrote a counter-notice in Google. Illegal notification, scammers, threatened them with court and blah blah blah.
Feb 23 - DMCA notifications and Google has hidden some of my URLs. Mar 15 - Google reinstated my URLs.
It seems that everything ended well for me, but these scammers will not be punished for illegal actions and will continue to send false notifications.
Interesting, thanks for sharing your experience. I’m sure you’re right, it’s obvious people are now using this indiscriminately and without thought or even the right to do so.
Yeah, the Google DMCA notices - definitely fight them - you’ll probably win. And since the DMCA is against Google, there’s no need for you to take down the content while it plays out.
We’ve noticed an increase as well. Most are coming from Japan. There is a human rights organization there that is helping actors who want to leave the porn world to have their contents brought down. We generally comply. What sucks is that they are representing themselves as the content owners. Which is hardly legal I think.
And it’s starting again…
A Sean Cody model with onlyfans page…
And same here, but from BelAmi model with OF page.
Now it’s Paul Cassidy
BTW, it seems lumen is down, can’t even read full DMCA request.
I know we have have in the past been responsible for 12 incorrect DMCA notices in the past 3 years since I have been in charge of our studios piracy management, three of which were sent to 2 people in this thread. I know the thread has turned towards OF models in discussion, but I wanted to point out from a Studios point of view, we now spend more and more money each month on DMCA takedowns, we send out about 3000 notices a week we use a 80% automated system, and work with whitelists & Greylists (one of the main points of failure as we don’t always know all domains an affiliate will use) But I think 12 incorrect notices in over 400,000 notices sent is a fairly big success.
** For anyone wondering we use DMCA Force & DigiRegs (sister companies) as our main DMCA Agents these days and their automated google check, known pirate scans and tube scanners find amazing amounts of piracy on sites we didnt even know existed, despite what comparing to other companies is quite expensive, the service and attention to detail by the staff there has been amazing. **
its getting harder and harder to track down content and make sure we obliterate it correctly, we try where we can to work with other studios, letting them know if we find large amounts of their content on a specific site.
I know the main complaint here is not about studios sending wrong DMCA’s but I would ask that should it happen; its a total mistake on their part and if you reach out they will act to get it resolved. I can tell directly that our conversion ratios have moved from 1:320 to an avg of 1:110 for new sales since we focused directly on piracy, and I have witnessed each and every affiliate here ranks in google where once there was pirate site results covering the first 2-3 pages of SERPS.
No this isn’t at all a problem with studios. But it’s clearly becoming a real issue for a lot of us. We have been hit by several different models making false DMCA reports, forcing us to remove content that they don’t actually own the right too. There seems to be no control or verification of any kind by these services. I’ve had more DMCA notices this month than I have had in the last 20 years!
I really don’t mind removing content, I always do if someone asks me (even if they don’t own the rights). It’s not the content im concerned about but the damage it can cause to Google rankings.
This is very different from a studio protecting their own content.
And yes I did contact the company responsible but received no reply or response at all.
Personally Bjorn I would directly reply to the actual DMCA notice with a counter notice. (you can do this with a google DMCA also)
At that point the the only way the complaining person can carry on the DMCA claim is taking you to court, which they wont as obviously they don’t own the content.
Also placing in the counter notice a reminder below which is taken directly from the Google DMCA Dashboard when you report a DMCA might help limit the notices…
“Misrepresentations made in your notice regarding whether material or activity is infringing may expose you to liability for damages (including costs and legal fees). Courts have found that you must consider copyright defences, limitations or exceptions before sending a notice. In one case involving online content, a company paid more than $100,000 in costs and legal fees after targeting content protected by the US fair-use doctrine. Accordingly, if you are not sure whether material available online infringes your copyright, we suggest that you first contact a lawyer.”
Models like to hire a company like dmcaremove to send out DMCAs, because the process is easy and not cost too much for them. The thing that really bothers me is dmcaremove did not check if the content is promo content or pirated content. They even blame models did not tell them. Most models have no clue about affiliates. Why not dmcaremove check it first before they send out DMCA? A simple click could do the job. If the link is redirected to a sponsor’s site, it’s an affiliate site.
They probably knew it, but they don’t do it because they can make money from models. Even though we fill a counter-notice later on, it did not affect them at all. So they can repeat DMCA flooding over and over again. If there is a relation between OF and dmcaremove, it explains so much. It’s a good way to destroy competitors (sponsors and affiliates).
Can we have an affiliate union to deal with this DMCA abuse? For instance, hire a good IP lawyer or copyright lawyer on behalf of us. The lawyer can send affiliate’s site info to dmcaremove or other companies to have them whitelist us, so they will stop sending out false DMCA. Otherwise, each time you get a new DMCA, you have to file a new counter notice. It’s an endless loop. If more affiliates join this union, the lawyer fees will be cheap for everyone.
Just my 2 cents.
And here it is now. They just DMCAed freshmen.net…
OMFG 
https://lumendatabase.org/notices/23124445
They just hit the bottom
Lovely, so now the actual studios and content owners are getting DMCAs for their own content.
Sent my first counter notice 
They have to protect his OF content, not to clear the whole internet where his name mentioned.
And this thing with “whitelist” from model… What does model know about anything?..
I agree with MenSparkle, we have to do something, cause sending counter notices gonna be our daily routine.
This is actually the same one from February 26, 2021 so it’s not a new notice.
Well… Received it yesterday
bit late to jump in here, but we have been countering all notices from these guys. I don’t know if it is because they target OF models, but we have no issue with other takedown services. If it continues I am more than happy to take them on legally for this crap…
Fingers crossed, not had any more DMCAs … hopefully it’s a one off fuck up.
Same here.